Chief Executive Officer

With 30 years of experience in the entrepreneurial world. He supervises the marketing, communication and R&D teams. In short, he is the boss! he is the husband of our dear and sweet Anne, without whom She+ would never have been born. His passion: cooking! He loves to prepare good food for the whole team.



Mina is in charge of the partner search for the Brussels and Walloon regions. Previously a pharmacy assistant, she also holds a degree in management. Her sense of contact and her good mood are undeniable assets. She is also the one who carefully prepares your packages, with love and tenderness!


Research and Development Manager

Eline is responsible for the research and development of new products from A to Z, i.e. from the initial formula to the final packaging. She also supervises all the scientific popularisation for social networks, the blog, etc. Her watchwords are innovation, rigour and creativity! Very sporty, she is always up for a run, a trek or to attend a match. 



Tine accompanies Maxim in the Flemish region to establish new partnerships. Her background as a midwife gives her an expertise and an undeniable maternal fibre. As a mother of three, she is very concerned about what her children and family consume. 


Business development

Maxim is responsible for finding partners for the Brussels and Flemish regions. He supports the sales department and contacts distributors abroad. He also participates in the development of campaigns in collaboration with the marketing team. He is passionate about sports and travelling.


Communication and digital marketing manager

Aude creates content for social networks and develops campaigns in collaboration with the marketing team. She is also organising meetings and ensuring good internal and external communication! What a communication queen!


Graphic designer

Sandra creates all kinds of visuals using her creativity and meeting the expectations of the team.  She is the one who brings our crazy ideas to life, no request is too much! Moreover, she’s lightning fast!

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